HBO Now features various categories including series, movies, watchlist, and the ability to search for specific TV shows and movies. However unlike HBO Go, the new streaming service doesn't require a cable or satellite TV provider subscription, making it even easier and simple to use by only relying on your iDevice and an internet connection.
According to Richard Plepler, Chairman and CEO, HBO "HBO NOW is the next phase of innovation at HBO" He continued "With this new partnership, a natural evolution for the network, we have access to millions of Apple customers who are used to getting their favorite apps immediately. Now, they can do the same with an HBO subscription".
HBO Now is now available on Apple TV, Mac, iPhone, and iPad for $14.99/month. Although users will get a free 30-day trial if they sign up this month.
Check out HBO Now Intro.