Microsoft Infinity Room: Understanding Data

In collaboration with data journalist Simon Rogers, Universal Everything created an immersive data narrative experience exploring the power of big data.

A 15 x 8 mirrored room and subtly choreographed pixel spheres echoed the LED animations, creating an endless digital landscape. Designed in code and running in real-time, the experience tells the story of the world around us through the medium of a simple US quarter.

Tied into a major Microsoft product launch, the Infinity Room was installed at 3 Embarcadero Center in the heart of San Francisco's Financial District over three days. Members of the public and conference VIPs were invited to experience a powerful visualisation of the insights that can be gained through Microsoft’s new data analysis tools.

This event was scheduled From April 15 – 17, and the general public was invited to step into infinity and discover new insights at the Microsoft Infinity Room in San Francisco, California. Fortunately if you didn’t have a chance to see this one-of-a-kind experience in person, take the 360-degree virtual tour Here, and relive the moment.