The two Silicon Valley giants have been wooing game developers to ensure that top-tier
game titles arrive first on devices powered by their respective operating systems, In exchange, Apple and Google are offering to provide a promotional boost for these games by giving them premium placement on their app stores' home pages and features lists, these people said.
According to The WSJ " Last August, for the launch of Plants Vs. Zombies 2, a highly anticipated sequel to a popular zombie-survival strategy game, publisher Electronic Arts Inc. struck a deal with Apple, which promoted the game prominently in its App Store, according to people familiar with the matter. In exchange, one of these people said, EA agreed to give Apple about a two-month window of exclusivity for the title, which wasn't released on Google's Android software until October."
It looks like things are about to get intresting, let just hope they take mobile gaming to the next level.
WSJ
